Meta Ads Agency South Africa

Meta ads agency South Africa: Facebook and Instagram ads that bring leads

Meta ads agency South Africa businesses use for Facebook ads management and Instagram ads that turn into enquiries, for R5,500/month + ad spend.
Written quote within 24 hours. Every time.
Google & Meta Ads Management
R5,500/month + ad spend
  • Campaign build + optimisation
  • Landing page recommendations
  • Conversion tracking
  • Monthly reporting

Short answer: we're a Facebook ads agency South Africa businesses hire when they want leads, not likes. We set up tracking first, build campaigns around one clear offer, test creative quickly and report cost per enquiry every month.

Facebook ads management South Africa wide, plus Instagram ads South Africa audiences actually stop for, all run by our small Cape Town team.

Who it's for

Boosted posts, no enquiries

Boosting posts buys reach, not customers. Without tracking, a clear offer and a follow-up plan, ad spend disappears into likes.

Campaigns built around enquiries

We track leads properly, write offers and creative for each placement, test fast, cut what doesn't work and report the cost of every enquiry.

  • Trades and home services
  • Restaurants
  • Salons and beauty
  • Health practices
  • Also: Online stores, Tourism
What we run

Facebook ads agency South Africa: Facebook, Instagram and TikTok ads

  • Facebook ads: lead forms, WhatsApp and Messenger campaigns, retargeting and local reach.
  • Instagram ads: reels, stories and feed placements built for the platform, so they don't look like ads pasted in from elsewhere.
  • TikTok ads: short, hook-led video for brands with something to show. See TikTok management.
Lead-focused approach

A Facebook ads agency that generates real leads

Leads come from the basics done properly: conversion tracking on your website, WhatsApp or lead forms, an offer people want, a landing page that matches the ad, and fast replies when someone enquires.

We judge campaigns on cost per enquiry and booked work, and we tell you plainly when an ad isn't working.

Instagram

Instagram ads South Africa: an Instagram advertising agency that plans the creative

As an Instagram advertising agency, we plan creative and targeting together. Organic content we make for social media management clients often becomes the best-performing ad.

Where we work

Meta ads for Cape Town, Johannesburg, Pretoria and Durban

We're based in Cape Town and serve businesses in Johannesburg, Pretoria, Durban and across South Africa remotely. Same price everywhere. Want Google Ads too? See Google & Meta Ads.

What you get

Published packages

All prices in South African Rand. All displayed prices are final.

Most popular

Google & Meta Ads Management

R5,500
per month + ad spend
  • Campaign build + optimisation
  • Landing page recommendations
  • Conversion tracking
  • Monthly reporting
Get a written quote

Payment: 50% deposit · 50% on launch. Or 3 equal monthly payments. See full pricing.

Included in the work

Campaign build
Facebook, Instagram and TikTok campaigns set up properly.
Conversion tracking
Meta Pixel, Conversions API and WhatsApp or form tracking.
Creative testing
Several ad angles tested so the winners get the budget.
Audiences and retargeting
Local, interest and lookalike audiences plus retargeting.
Landing page advice
Recommendations so clicks become enquiries.
Monthly report
Spend, leads and cost per lead in plain language.
Process

How it works

  1. 1

    Audit

    We check your offer, tracking, page and any past campaigns.

  2. 2

    Build

    Tracking, audiences and first creative set up and approved by you.

  3. 3

    Test

    Two to four weeks testing angles, audiences and placements.

  4. 4

    Scale and report

    Budget moves to what works; monthly cost-per-lead report.

The Plumbers Network website designed by Big Mood Agency
Related work · Trades · Lead generation

The Plumbers Network

A lead generation website for a Gauteng plumbing and solar business. Clear services, clear areas, and quick ways to call.

Why Big Mood

Why Big Mood Agency

  • Published price, ad spend never marked up
  • Tracking set up before spend
  • Month-to-month, 30 days' notice
  • Talk to us on WhatsApp
FAQs

Common questions

How much does a Meta ads agency cost in South Africa?
Our ads management is R5,500/month + ad spend. That covers Facebook, Instagram and TikTok campaigns: build, testing, optimisation, conversion tracking and a monthly report. Ad spend is paid straight to Meta or TikTok, never marked up.
What is the minimum ad spend?
We recommend at least R3,000 a month in ad spend so the platforms have enough data to optimise. Smaller budgets can work for very local offers, but results are harder to read.
How fast do leads come in?
Campaigns usually start delivering within the first week or two. Expect two to four weeks of testing before cost per lead settles, then ongoing improvement. We don't promise a number of leads before we've tested your market.
Do you run TikTok ads too?
Yes. TikTok ads sit under the same R5,500/month management fee. They suit products and services that look good on video, and we often reuse winning creative across Instagram.
Do you work outside Cape Town?
Yes. We run Meta ads for businesses in Cape Town, Johannesburg, Pretoria, Durban and the rest of South Africa, remotely, on the same published price.

Get a written quote in 24 hours.

Tell us what you need. Published prices, honest advice, no pressure.